The largest industry association of housing and urban developers in the Philippines

SHDA in 2026

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𝐒𝐇𝐃𝐀 𝐢𝐧 𝐀𝐜𝐭𝐢𝐨𝐧

The SHDA delegation, headed by National President Kerwin Padua, Corporate Secretary Atty. Mena Ojeda, Jr., Board Adviser Armenia Ballesteros, and Executive Director Santiago Ducay, together with Ayala Land, Inc. representatives Atty. Marianne Sibulo-Arce and Ms. Shirley Mazon, and SM Investments Inc. representative Atty. Cresencio Meneses, participated in the House Committee Hearing on the Real Property Valuation and Assessment Reform Act (RPVARA) on November 10, 2026. The hearing was chaired by the House Committee on Government Reorganization at the House of Representatives in Quezon City.

In his manifestation, SHDA President Kerwin Padua expressed the association's support for the objectives of House Bill No. 11092 and the deferment of RPVARA's implementation. He also emphasized the importance of a unified and standardized property valuation system for the housing industry, developers, homebuyers, and the government, involving agencies such as LGUs, BIR, LRA, DICT, DILG, and BSP.

Atty. Meneses further discussed SHDA's position paper, highlighting three (3) three major facets of the position paper: 1) Suspension of 4 years from the effectivity of the law to better prepare all stakeholders in terms of capacity-building and training of government personnel and the private sector; 2) For the first three years of effectivity of approved SMVs, extend for a period of 3 years any increase in real property taxes to a maximum cap of 6% to temper the impact on increases of market values and on taxpayers; and 3) Consistency in approach and compliance of Philippine Valuation Standards, as noted that the valuation standards should not be limited by sales data as it should not be treated similarly to undeveloped land.

SHDA also informed the Committee that it had crafted a proposed substitute bill incorporating its inputs and recommendations for further amendments to RPVARA.

Other resource speakers from the Department of Finance (DOF), Department of the Interior and Local Government (DILG), Philippine Tax Academy, Bureau of Local Government Finance (BLGF), and the Bulacan Local Assessors Office raised additional considerations, including:

1. The readiness of LGUs and the need for further capacity-building for the 233 LGUs that have already submitted SMVs

2. The need to provide stakeholders with more time to prepare and update their SMVs.

3. The importance of multisectoral collaboration among government agencies, LGUs, and private stakeholders.

The hearing concluded with Committee Chair Salvador Pleyto endorsing the working draft bill, which uses the provisions of HB 11092, to the House Committee on Ways and Means for further study and deliberation.

#SHDAinAction #SHDA #SHDACommunity #Congress
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𝐒𝐇𝐃𝐀 𝐢𝐧 𝐀𝐜𝐭𝐢𝐨𝐧

SHDA Chairman of the Board Engr. Francis Richmond Villegas, 1st Vice President Atty. Marianne Reyna Lina-Cruz, Corporate Secretary Atty. Mena Ojeda, Jr., Executive Director Santiago Ducay, Ayala Land Inc. representatives Atty. Eunice Ariate and Ms. Shirley Mazon, and Atty. Lanz Olives and Atty. Marga Serrano-Mendoza participated in the 2nd Joint Public Hearing of the Senate Committee on Urban Planning, Housing and Resettlement, chaired by Senator Francis “Chiz” Escudero, on November 10, 2026, at the Senate of the Philippines in Pasay City.

During her manifestation, SHDA 1st Vice President Atty. Marianne noted that SHDA had already submitted its position paper and reiterated the association's support for improving the measures under deliberation. She also presented comments and recommendations on several key bills:

1. On Solar Homes System Financing for Socialized Housing Program, SHDA emphasized the need to ensure that the costs of solar home systems (SHS) do not undermine housing affordability. It also recommended that the application of requirements be prospective and that the establishment of standardized costs and benchmarks, along with their corresponding implementation, be supported by government appropriations.

2. On Balanced Housing Development Program Amendments, SHDA proposed attention to the following matters: treatment and reallocation of cash contribution, valuation of land acquisition costs, separate and periodically adjusted price ceilings, expanded tax incentives, transitional safeguards for existing compliance arrangements, and alternative compliance options for outstanding obligations.

3. On other proposed housing measures, SHDA also expressed its support for additional bills being considered by the committee, including measures seeking to exempt common areas in residential condominium and subdivision development projects from real property tax, provide interest subsidies on loans for economic and socialized housing, and improve the delivery of socialized housing programs.

SHDA reaffirmed its commitment to actively participate in future Technical Working Group (TWG) meetings and contribute to discussions that will help advance policies supporting the housing sector.

#SHDAinAction #SHDA #SHDACommunity #Senate
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🥂 𝐒𝐇𝐃𝐀 𝐒𝐮𝐩𝐩𝐥𝐢𝐞𝐫𝐬’ 𝐍𝐢𝐠𝐡𝐭

The SHDA Kapihan – Business Forum wrapped up on November 6 with an evening of games, fellowship, and networking as SHDA members, industry partners, and suppliers gathered for Suppliers’ Night. The event brought attendees together to build connections, strengthen partnerships, and celebrate their shared contributions to the housing and development sector.

SHDA Chairman of the Board Engr. Francis Richmond Villegas and SHDA National President Mr. Kerwin Padua led the evening’s Thanksgiving Toast. SHDA extends its appreciation to all members, partners, and suppliers for being part of the gathering and for their continued support.

#SHDA #SHDACommunity #SuppliersNight
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